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Kaufman Campaign Consultants (KCC) is a full-service campaign management firm based in Sacramento, CA. KCC handles issue-advocacy, ballot initiative, municipal and legislative campaigns.
Kaufman Campaign Consultants was founded by Gale R. Kaufman in 1987.

Gale R. Kaufman /President

Known for her expertise in the strategy and structure of political campaigns throughout California, Gale Kaufman has led some of the state’s most significant and successful candidate and issue-based initiative campaigns.
In March 2006, Kaufman was awarded the coveted “National Campaign Manager of the Year” by the American Association of Political Consultants for leading the coalition that defeated all four of Governor Schwarzenegger’s Special Election Initiatives in November 2005.
Opening her firm, Kaufman Campaign Consultants, in 1987, Gale Kaufman has a well-earned reputation as one of the leading Democratic campaign consultants in the state.
Described in the Los Angeles Times by activist/actor Warren Beatty as “silver-tongued,” Gale Kaufman is on just about every political reporter’s speed-dial for times when they need a sharp-witted, insightful quote on California politics. Her comments about Governor Schwarzenegger appear regularly in newspapers across the state and nationally.
Kaufman has served as lead consultant for over 70 Congressional, California State Senate and Assembly campaigns, as well as numerous municipal and local measures, issue advocacy campaigns and statewide ballot initiatives. She also served as Senior Consultant to the Bill Bradley for President Campaign.
Most recently, Kaufman was the primary consultant on No on Proposition 6 and 9 in the November 2008 general election. In addition, she led the fight to reform California’s legislative term limits with Proposition 93 in February 2008.
Kaufman served as the lead consultant for the Alliance for a Better California, a coalition of 2.5 million firefighters, nurses, teachers and police officers who overwhelmingly defeated Governor Schwarzenegger’s Special Election agenda. After the election, profiles of Kaufman and her efforts appeared in the Los Angeles Times, the Sacramento Bee and the California Journal.
Kaufman also served as Assembly Speaker Fabian Núñez’s consultant. In the 2006 and 2004 election cycles, Kaufman directed efforts for the Assembly Democrats, helping to secure Democratic victories in every targeted race in the state of California. Her successful efforts were featured in a California Journal profile of Kaufman.
Kaufman has maintained an on-going consultant relationship with labor and business organizations as diverse as the California Teachers Association, the Service Employees International Union and the California Chamber of Commerce.
Whether local or statewide, Kaufman handles all strategic and tactical aspects of a campaign, including structuring the campaign, developing message and polling, coalition building and overseeing the day-to-day operations. She also oversees and implements both the paid and earned media for every campaign. In the 2006 Election, Kaufman served as lead consultant for Proposition 1D, the statewide education bond soundly approved by California’s voters. As lead consultant on the No on Proposition 226 Campaign, (Californians to Protect Employees’ Rights, 1998), Kaufman surprised political pundits from around the country with an upset victory. She also led the statewide initiative. No on Proposition 38, (No on Vouchers, 2000) bringing in a resounding victory for the campaign by defeating the initiative. Kaufman has also run many other statewide and local ballot measures across California.
In November 2002, Kaufman ran the successful Jack O’Connell for State Superintendent of Public Instruction campaign. O’Connell was re-elected to a second term in the June 2006 Primary.
In 1992, then-Assembly Speaker Willie L. Brown, Jr. selected Kaufman to be the first woman Director of the Speaker’s Office of Majority Services. From 1992 through 1995, with a staff of 35, she provided leadership to all members of the Assembly Democratic Caucus.
Kaufman currently serves as a member of the Board of Directors for Norcal Waste Systems, Inc.

She lives in Sacramento with her husband Steve Murakami and her sons, David Kaufman, and Michael and Sean Murakami.

Strategic Planning

Game Plan Development

Preparing Initiatives for the Ballot

Message Development

Radio and Television Advertising

Targeted Mail

Graphic and Web Design

GRASSROOTS ORGANIZING

DAY-TO-DAY CAMPAIGN OPERATIONS

COMMUNITY OUTREACH

EARNED MEDIA

POLLING/SURVEYS/FOCUS GROUPS

OPPOSITION RESEARCH

BUDGET PLANNING

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